Launch campaign for the Ignitia app
Ignitia is a climate intelligence specialist based in Sweden. It arrived in Brazil some time ago with software that improves the lives of hundreds of farmers, delivering highly accurate weather forecasts.
Over the past year, we prepared the launch campaign for the mobile app. Every piece was designed strategically to speak to both the urban public and those who live off the land, building brand recognition with a light and modern look.
From the feed to the stories, the language stayed clear and consistent across every format, always reinforcing the idea of precision that is at the heart of the product.
